Advertising Campaign

In the future, I hope to be involved in the advertising world, so naturally I was drawn to advertising classes at UNC. I was able to take MEJO 137, which is an introduction to Public Relations and Advertising. One of my assignments in this class was to create an advertising campaign for Meantime Coffee Company, a student-run coffee shop at UNC. It was a group project, but below are two of my drafts.

Advertising and Marketing for the High School Newspaper

As advertising and marketing have always been interests of mine, I took on the role as the head of the marketing and advertising team for my schools’ newspaper. Our primary role was to promote the newspaper as a whole, as well as specific articles that were features. We did this mainly through an instagram account dedicated to the newspaper, but we also put posters and flyers around our campus. Below are some of my works.